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CULTIVATE

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What is the Cultivate Grant Program? 

The Cultivate grant program for small businesses was designed to provide opportunities for entrepreneurs in the real estate and mortgage industry. Understanding that real estate covers all facets of the industry (i.e. Architects, agriculture, appraisers, brokerages, builders, civil engineers, construction, developers, general contractors, manufactures, services, software, technology, etc.), and the lack of African American representation in these areas, is one of our main goals starting in 2022.

Purpose?

Dedicated to helping African American professionals play a vital role in the market by having the opportunities they need to competitively take part in the real estate and mortgage industries, and create their own paths. Through the Cultivate grant program, individuals and businesses can focus more on entrepreneurship, mentorship, development, job growth, increased homeownership, and the rebuilding of communities.

For far too long, African Americans have been pooled into the “Minority” class where individuals of color and women of all races are given the opportunity to qualify for the same grants, incentives and other resources. The problem with this type of pooling system is that African Americans are often the last to be considered, and the least most likely to benefit from the grants and programs being offered.

With the continued discrepancies faced by African Americans, many are forced to either accept what is left over or wait for the next round of "opportunities" to present themselves. Meanwhile, other ethnic groups who are given the grants and other resources can continue their purpose by creating additional programs (grants, sponsorships, educational courses, etc.) that fit their needs and the chosen groups they serve. This disproportionate platform often prevents the majority of the individuals, businesses, and communities the programs were intended for from receiving the support they were hoping to receive to succeed.

African American real estate professionals with a minimum of two years of experience in their chosen field, and with the desire to grow and/or expand their business, mentor others, increase employment, educate, and help support other African Americans that want to take part the real estate industry.

Real Estate Professionals are individuals and businesses that create the ecosystem of the real estate industry. These are real estate and mortgage professionals, financing, education, general contractors, title companies, architects, appraisers, small builders, technology, engineers, developers, manufacturers of building materials, real estate attorneys, etc.  It is this conglomerate of entities that make up the entire ecosystem of the real estate industry as a whole.

Why is the Focus on African Americans? 

Who is Eligible?

How Does AIREE Define Real Estate Professionals? 

 

Step #1

Step #2

Criteria for Eligibility

Criteria for Eligibility

Submit a Business Plan

Submit a Business Plan

Gain industry insight and knowledge about the real estate market.

To apply for the Cultivate grant program, all applicants will need to submit an essay that talks about your goals in the real estate and/or finance industry, and how a Cultivate grant could help their business/profession.

Other items to consider include: Business costs, projected goals, marketing plans, community impact, and competitive advantage in your local market(s). *Please be detailed about the goals of your business/profession and how Cultivate grant can make a difference.

Step #3

How a Cultivate Grant Can Help Your Business?

How a Cultivate Grant Can Help Your Business?

Tell us how receiving a Cultivate grant could help your business and the community. 

Check back soon for new and upcoming opportunities. ​

“Every great dream begins with a dreamer. Always remember, you have within you the strength, the patience, and the passion to reach for the stars to change the world.”

                                                                         

- Harriet Tubman

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